Have you notised that steem logo looks like coffee picture. It consist two elements: smoke or steam of the coffee which is in two colors - light blue and dark blue. There are three lines like waves.
The second element is the word Steem. The font is clear with square letters in the blue range. The word Steem is very similar as syntax to steam which shows actually how from the coffee comes out smoke, steam, hot air.
The creators are very clever to create logo like this. Building a social society around their coin, they show that you can wake up with Steemit, "drink"it during the day and use it all day long to be fresh, informed.
See different pictures of Steem logo which show how social is and in Steemit you can find all various of themes to read, write, make profit with and else.
Your voice is worth something, so follow me, resteemit, comment and upvote. I will be happy about it.