Strictly speaking, good content is the kind of content that attracts readers. That's the essence of "good." How to get such content is another question, it is a question of the algorithm, the organization of the platform. Here on Steemit, the algorithms are not configured to highlight such content. Therefore, readers are not interested to dig into Steemit. Means its growth is limited. After all, Twitter, Facebook, YouTube, Instagram and other media eventually grew thanks to good content. All these platforms have their own algorithms for selecting good content. Hashtags, reposts, likes, recommended video from YouTube. Everywhere were implemented some ways to separate good from bad content. And it worked. There was a large audience of consumers.

When you have managed to create a good product and gain a large audience, it is not very difficult to get money. Even through contextual advertising you can get a lot of money. However, it is fair to distribute this money among all participants of the system, especially among those who created popular and interesting content. That's the idea on HUMEX - new media platform where good people get good reward for good content.