The leaking of 50 million individual data of Facebook users is probably one of the biggest crises experienced by the world's largest social network. Will it lead to the fall of Mark Zuckerberg as CEO?
Yale University management expert Jeffrey Sonnenfield said it would be very difficult to eject Zuck. "Of course he will not voluntarily resign," Jeffrey told CNBC.
"He is not responsible to anyone," he said, adding that Zuck controls up to 60% of Facebook shares.
Jeffrey criticized Zuck and Facebook Chief Operating Officer, Sheryl Sandberg, for lack of readiness to respond to this crisis. Indeed, until now there has been no official statement from them.
"They hide, they rely on lawyers, they should show responsibility," criticized Jeffrey.
If Zuck stepped down, though very difficult to happen, Jeffrey rate there are two figures that can replace him. Both now sit on the board of directors of Facebook, not former American Express CEO Kenneth Chenault and Erskine Bowles, former director of Morgan Stanley.
However, on the other hand, investors Jason Calacanis precisely assess Sandberg is more suitable to be a CEO of Facebook. "He's a better communicator and he better understands how to control the problem," he said.
As reported, Cambridge Analytica is a company that runs data processing for Donald Trump's campaign in the 2016 US Presidential Election. It later revealed that the company might be cheating in information from a whistleblower named Robert Mercer, a former employee.
He said the data millions of Facebook users collected through thisisyourdigitalife application, made by Cambridge University academics named Aleksandr Kogan. This incident cut Facebook valuations up to tens of billions of dollars.