Deep in my backlog of posts are a few that deal with this issue. If you find time, you might have a look. One of them points out that if Steem reaches but 1% of BTC, now about $4k, buying Steem at $1 would net 4000% capital gains.

However, given Steemit's beta status, it's risky. However, that's why investors rake risks, in order to gain better returns.