- In order to facilitate purchases through its network and to position itself even more as a partner for brands during this Covid-19 period, Pinterest is launching a new tool.
At first in the search engine results, the shopping section appears which refers users to the available products. The user can sort the results according to price or brand thanks to the filters.
Then on the tables reserved for fashion or interior decoration appears a new Purchasing section. The products in stock extracted or inspired by pins present on the tables of the users are listed in this section. Pins allow Internet users to display not only the price but also the availability and updated description of a product on pins from the brand's website.
The social network has launched style guides for interior decoration. It allows users who do broad research to access recommendations linked to current trends.
To help identify different products in a pin, the network has also improved visual search functionality. So the user can access similar products in stock by clicking on buy similar products.
Posted from my blog with SteemPress : http://blog.economie-numerique.net/2020/05/13/pinterest-a-new-brand-inventory-management-tool/