Because it has the ability to be art in a certain way, but also be firmly connected to the market and the needs of consumers. This ability to be two things at once is very striking and enriching for those who have ambitions and expectations.
Studying advertising ensures you get involved in a very complete career that will also keep you motivated due to all the disciplines that make it up. It will give you very wide panoramas about the world in which you develop, it will show you everything from fresh and interesting perspectives.
If you consider yourself a highly creative person and want to get involved in a place that allows you to continue developing this important characteristic, studying advertising is a great option. In addition, those who graduate from the Advertising Degree leave to a labor market with many possibilities and challenges. Agencies and companies tend to have several attractive offers for advertisers, especially for those who show passion and talent.
The coordinator of the career of a recognized national university indicates that many people approach to enroll, but not all continue after the first year. "There is a lot of desertion, since people are not clear about what a publicist does. Working as a publicist implies knowing the market, understanding consumers and having an excellent link with the media. But, in between, there is a whole process that implies the creation of the campaign, for which some are born and are formed and others only pretend to be formed.
Source
https://www.improma.com/por-que-estudiar-publicidad/
https://www.nosequeestudiar.net/por-que-estudiar-publicidad/