I like the animation icon for account tooltip! 🙌

Monetization is the hardest part of it. Maybe some ideas can help and make something out of it.

1. Daily post about SteemWorld or STEEM stats
   There are already a lot of stats about STEEM blockchain. You have the other side - SteemWorld - stats about what are users interested in. Maybe some useful stats could be created and posted, to see what readers like.
2. Create some subscription based services
   Like fast access to your database via API or SQL.
3. Some rating service
   Create some kind of user toplist with scores and post changes daily under other username, like, Hive account@steemworld, get free promotion of your service and daily votes. Message users who achieve some new level with link to your post, etc.

And of course, when you find out what works the best, then automate the process and enjoy the process.