Today I have brought you a Ad campaign, this is one of my favorite ads. I am talking about Hindustan Unilever company's "SURF EXCEL's promotion ad campaign" . We only seen a lot of ads about the features of the products. But this advertisement is totally different, in which there is a fantastic story, it expresses an affection between brother and sister. Also expresses sense of sacrifice, and taught us sharing a feeling of distress of the other.
Real affection does not expect the money, status or anything, but it always rushes to help the relative who are in trouble. This advertisement has told us to understand this concept with two children. The quality of the product, which is highlighted by this high opinion, is automatically increased. The performance of two children was great.
It was one of the best advertisement of that time. And the music and their dialogues were amazing, more over this combo was so sweet and unforgettable. I must say that every part of the ad was made excellently. 44 seconds long Ad containing a great story. This type ad campaigns spread out a red carpet for "Hindustan Unilever" company to stay successful in the Indian market. Hope the ad maker will make more ad campaigns like this in the future to entertain us.
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