Brand Finance announced its annual study again. BrandFinance ® study results in the Global 500, Brand Finance did a ranking against the 500 largest companies in the world. The value of the brand is seen as the most valuable asset of a company. The banking sector was no exception?
How to rank?
In Southeast Asia, DBS bank back into a most valuable bank in the region, up 12 ranking globally, and now is on the rank 40. The value of the DBS rise significantly during 2017, reaching $6.5 billion. It makes the bank became the first bank in ASEAN that entered the big banks worth 50 best in the world, and the first to penetrate the value of $6 billion.
In the report, 2 bank Singapore also ranks 2 and 3, each OCBC and UOB, and ranks 64 and 66 globally.
Bank-bank Indonesia also sent 3 representatives each in the top 10, where BRI, BCA, Bank Mandiri, and compete with bank-bank Malaysia, namely Maybank, CIMB, and Public Bank. However, Indonesia's banks look more mighty because of rising in the rankings, while global from Malaysia, Maybank only that position up from last year.
Here are 10 Great Southeast Asia.
Mergers and acquisitions make banks in Southeast Asia are burgeoning brand, and make it able to move outside the enclosure properly. In the rankings, we can see that the banks of Viet Nam and the Philippines also were able to talk a lot.