The integration process of Vodafone India and Idea Cellular has been completed. According to the pre-announcement, two cellphone operators have started unified and have started operations called 'Vodafone Idea Limited'. Considering the number of subscribers, the new company is now India's largest cellphone operator. Yesterday, Aditya Birla Group said that Vodafone Idea Limited will start its activities. News ET Telecom.Vodafone India and Idea Cellular's integration has resulted in the active subscriber base of Vodafone Idea Limited reaching 40 million and reaching 32.2 percent of the new operators in India's telecom sector revenue.Idea Cellular said in a document submitted to the regulatory authority yesterday, they are happy to have the final and final approval of the National Company Law Tribunal (NCLT) to integrate the activities with Vodafone India. Since the approval of the NCL, Vodafone Idea Limited has started its operations since yesterday.According to ET Telecom report, the meeting of the 12-member board of directors of the new company met with Kumar Mangalam Birla yesterday morning. Among them, Vodafone India and Idea Cellular had three in total six and six independent directors.In a statement after meeting with the board members of Vodafone Idea Limited, Kumar Mangalam Birla said, "Today we have been able to create India's top cellular operator. It's really a great moment and something bigger than generating big business.
The Indian government is giving the most importance in the telecommunication and IT sector. We are committed to introduce new acquaintance to young generation. The first condition of partnership with Vodafone India was to create an international standard mobile phone operator.Vodafone Idea Limited will be headed by Balesh Sharma. He said, there is a lot of potential to introduce service to our customers and introduce new technologies. With new products, services and solutions, new cellphone operators will be able to attract the directives of retail and enterprise customers.Balesh Sharma said Vodafone Idea Limited will provide services to customers through 15,000 branded stores and 17 lakh retail touchpoints across India.In August, Vodafone India and Idea Cellular had announced plans to double the incentive for retailers to strengthen competition with Bharti Airtel and Reliance Geor and attract new customers. The new retailers of retailers of both organizations have been asked to provide incentives of 180 to maximum Rs. 250. Incentives will be based on retailers selling any kind of recharge plan to the new customer. That means retailers who sell more recharge plans, the more motivation they get.
Prior to Vodafone India and Idea Cellular, new customers were encouraged by retailers 70 to 80 rupees per stimulus, which is now more than doubled, which is expected to force Bharti Airtel and Reliance Geo to increase incentives for retail vendors.Not only incentives for retailers, Bharti Airtel and Reliance Geo will offer affordable tariff plans to outsource Vodafone Idea Limited.According to Brokerage Farm Jefferies, last May, 21 of the 22 regions lost the customer Idea Cellular. Maharashtra is an important area of the cellphone operator. The company lost the customer there. Vodafone and Idea have lost a customer in 14 regions of India. However, according to the condition of integration, consumers in six regions, such as Gujarat, Haryana, Kerala, Madhya Pradesh and Maharashtra, will reduce the integration of new cellphone operators created by them.Bharti Airtel's subscriber base reached 34 crores in the telecom sector of India, Sunil Mittal. Considering the number of subscribers, India's second largest cellphone operator can also increase incentives for retailers. Bharti Airtel is offering incentives of 70 to 100 rupees to new subscribers in those regions which are losing subscribers in India. On the other hand, Indian billionaire Mukesh Ambani-controlled Reliance Geo is moving ahead with a plan to increase incentive for retailers to pull new customers.