No matters how tasty it is. No matters how healthier it is compared to other places. No matters you make it with all your heart.
If people don't see it, then all those really wouldn't matter.
THIRSTEA a boba tea shop I own, has already been opened for a bit over 2 weeks. It was real quiet at first that I needed to get out there myself and hand out some brochures/promo cards. Too bad, it didn't work long term.
'Is this just opened?'
Everyday, a few new customers come in and ask, 'Is this just opened?'.. It's been already 2 weeks and literally, same question every single day.
Now they will have to see it!
I tried and came up with a bit of an ideas. I changed a position of a counter to right at the front door. I had a big sticker of THIRSTEA logo printed and also, another big vinyl ready to hang.. Now they will have to see it!
Another gimmic came along with the big loco sticker, just because there's some space left so, I got a few more big and bigger cups of THIRSTEA so.. Very cute spot to take photos in the shop :)
How do I get people to know more or keep them coming to the shop?
I asked a friend who has more experience about this field more than I do. Ironically, they already are out of business, sadly. :/ Anyways, I'm just starting and would welcome all the advice from whoever seems like they know more. First and only answer I got was..
'It's all about social media. Post a lot. Everyday. Use hashtags.'
I mean, I have been posting load tons of THIRSTEA on Steem. All of you / a lot of you are elsewhere but here, in Bangkok so.. I don't think that would help much in term of business. I started to post everyday, a post a day on LINE Application, Facebook, Instagram so I can remind people who have already been here that 'Hey you, THIRSTEA still here waiting for you' and to also maybe help others to discover the places easier through hashtags / seo. I HOPE!
The video is the latest material from today.. I did a quick film with phone and quick edit..
After moving stuffs around the shop a bit and also put some big(ger) sign, I think it's picking up some locals around here. So it's been so far so good.
A small update from THIRSTEA as it's been a while (?).
I Hope to see you sometime soon! :)
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All copy and photos are original content by me.