Justin Sun flashed up on the live stream. Hunched over his device, he appeared in a blue V-neck sweater with a sunlit window behind him. Waiting a few minutes for viewers to appear, he gradually eased into an hour-long update on his plan to revolutionize the web.
“We [do] not consider us the competitor of Bitcoin or Ethereum,” he told his 16,000 viewers on Periscope on January 5. “We are far beyond that. We are building the next generation of the infrastructure of the decentralized internet.”
Facebook. Instagram. Twitter. It’s these household names that Sun says he is taking on with his latest project, Tron. His regular social media posts have made him one of the cryptocurrency world’s most visible names.
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