Brief
Creating a minimalistic logo for Steem voice interface for Amazon Echo.
Inspiration
I wanted to keep the circular shape to have a strong link to Alexa's logo and shape of the Echo device. I also looked at symbolism of waves and voice.
Construction
Colors and typography
Colors were taken from the LED circle on top of Echo and customized to work well on white background.
I have created 2 versions for each design for project owner to choose from.
First used Dosis regular typeface, second uses Titillium Web regular.
Version 1
Simple circles.
Version 2
Circle with wave inside.
Version 3
Wave outside of circles.
Version 4
Minimalistic "activated" circle.
Version 5
"Wavy" version derived from V1.
Benefits of my design
All of these designs can be animated to create a feeling of responsive interface. This can be used on website for visual enhancement or in the app to create a cool feedback on user's voice input.
I've tried to stay true to visual language of Alexa and other voice assistants to give users familiar feeling while providing something unique. If one of these designs will be used, I would suggest to think about ways they can be brought to life using smooth animations.
Tools
Adobe Illustrator CS6
Source files
Download (.zip for PO)
Licensed under Creative Commons.
Posted on Utopian.io - Rewarding Open Source Contributors