I hate to get all spammy here, but I wrote a small piece up on my own strategy which is to compare traditional social network posts to their Steem, or other cryptographic social networks, outcomes.

https://steempeak.com/steem/@distantsignal/compare-them-an-easy-way-to-promote-steem

I take a screenshot of my instagram or YouTube post and then compare them to the Steem versions. In every case, I've made at least a few cents compared to $0.00. I think that's a practical and simple way of marketing cryptocurrency social networks.