Introduction to Wordpress
WordPress is an open source software that lets you create a beautiful website or blog. It can be the simplest and most flexible blogging and site management (CMS) system for beginners.
Benefits of Wordpress
Above all, WordPress is open source. This means that thousands of people around the world are constantly working to improve WordPress. And since WordPress is an open source project, it's totally FREE.
Second, it is incredibly flexible and extensible. There are thousands of plugins and themes that allow you to easily change the overall look of your website, or even add new features like a mailing list, a photo gallery, or an online store.
Third, it is easy to use and learn. You do not have to hire a web designer every time you want to make small changes to your website. Instead, you can easily update and create your own content without having to learn programming. If you know how to use basic formatting tools in a program such as Microsoft Word, you can edit your site.
Then, if you have problems or want to add custom features, finding support or hiring someone to help you is easy.
What ads channel I used ?
I choosed Facebook for promoting. It is the good idea that promoting open source projects by way of Facebook. Therefore I created Facebook page to support growth of this kind of open source projects. Here as you can see my Facebook account and Facebook page.
Audience
I have reached 41,000,000 people europe, addressing all men and women that their ages between 18-65. Due to many advantages of my wordpress, I wanted to introduce this program to people in europe with my ads. Because of features of worpress, european people would like to use it and that is why I wanted to target this audience.
Activity
I made an advertisement on facebook to reach this program to all the people in the europe. With this facebook page, thousands of people have seen my ads. I also opened facebook page for ads from facebook account. I did this post on facebook page and I tried to reach this open source program by targeting all people in the world. You can see my post here;
Results
I'll share the results of this ad in two ways. first post result and second ads manager results.
1. Post Result
I budget 20,90 Turkis Liras fort his ad and spend all this money for this ad. 5456 people reached Joomla thanks to my ad. 57 of these people clicked post. 52 of these clicks are link clicks and rest of them are 5 other clicks. Also this ad got 1 likes, comments&shares. Here you can see post result;
2. Ad Result
I received 55 link clicks from all genders. Among these people, 36 are male and the remaining 19 are female. I received 5414 reach. Among these people 3005 people are male and the remaining 2377
are male. You can see ads manager charts here;
You can see my video proof:
Posted on Utopian.io - Rewarding Open Source Contributors