Today I want to talk to you about quality vs quantity. Depth vs Width.
If you run a YouTube channel, an Instagram account, an FB Group, a Page or any other form of media, the number of people that are following you is irrelevant. What's important is the amount of communication you can achieve.
Success is measured by responses. If you have a restaurant, how do people respond to your food when your waiter arrives at their table? Do they look excited? How about when they are eating? Are they tipping well and are they coming back?
It's irrelevant what they are saying to you, people are not honest. They try to be polite by lying to you more often than not.
How often do you tell someone their services are crap but you talk to your friends how you would never come back to this place.
How often do you experience something, complain to your inner circle and then when the person asks you about it, you say everything is okay.
Actions speak louder than words and for social media, it's the exact same thing.
The value and the way to use social media to run a business or become an influencer all depends on the quality and depth you can create with your current audience.
Don't focus on the quantity. Don't focus on getting NEW members... Be grateful for the ones that are currently following you and respect them. Make them special. Be aware that they are giving their time and their attention to you so that you can do what you love most!
Have a nice day everyone and thank you for your time and attention!