Hello dear
If you have a small business or planning to do one then you must have a virtual identity. Though that is on any social media platform or by having your own website. But if you don't have one then you will get out from the racing track. You other competitor will left you behind.
Whatever your business is, you must and must need an identity on world wide web.
So why you thinking about. Just make a group or page on facebook, create an account on other platform by the name of your business and promote your service or product there.
And if you can then create a website for your business. It will help you to make your business's own identity. And also help you step forward from your other competitor.
If you plan to make a website for your business then it will cost some money for having a domain and hosting. If you are not aware of domain and hosting then search the details about it on google.
Then you need to make a website. That also costly if you can't design your site. You need to hire someone to make that for you. No worry. You can find a lots of freelancer on freelancing site like fiveer or on other freelancing site.
One more thing. If you can create a beautiful site then visitor will attract by your site. And if you can generate a minimum number of visitor continuously visiting your site then that will make you some extra income by google adsense or branding other company's or website's identity.
Now the point is, you can get a free domain and hosting. That will not cost you. If you want that then comment your mail id , i'll provide you a legit link for free.
And as i'm a wordpress developer, i can design/build your website with a minimum cost. Design, content, photos and style will be as per your demand. If you want pro plugins and themes then it will cost you some more.
I can build your
1-5 page website for only $20 US Dollar. ( portfolio, niche, self introducing, personal blog, informative site)
6-10 page website for only $40 US Dollar. (Same sites)
6-10 page woocommerce site for $60-$100 US Dollars ( For your online store, based on your product amount)
You can comment here to let me know about your opinion.