Free promotion of a web site has its own important advantages. First, you will not need to part with their money! Second, the methods are free SEO available to all. Third, proper application of these methods it is possible to achieve important results in the promotion of your own project.
Free website promotion is based on internal marketing, i.e. producing content for the web project under keywords the search engines. Internal promotion is necessary and in the case of paid SEO because it will help greatly to save on optimization.
With effective SEO content, the keywords search engines, there is no need to purchase a huge number of external links. When the project is not considered commercial and does not apply to complex Internet niches to promote for SEO promotion you will be quite and free ways of promotion.
When the project does not apply to the above categories, and you plan to unleash it on the RF queries, then you, unfortunately, will not achieve the desired results through SEO only free methods. Even bringing to the uniqueness of the optimization for PS content, you can't get to the TOP of the se. In this situation, without acquiring a large amount of thematic external hyperlinks you can not do.
Free website promotion consists of the following items:
1.Create all pages for the query (i.e., pre-develop the semantic core of the site).
2.Writing texts for keywords.
3.Putting free links to your site.
Free to get to the TOP of search engines only promoting their own project on low frequency queries. The conduct of such tactics, free website promotion is considered effective. For SEO promotion of the project at NCH key queries you will need only to properly organize the web site (each page write only on request), internal linking of pages and properly optimize content for search engines (use key words in the text).
Naturally, this method is not considered completely effective, however, keep in mind that the more publications on the website will be optimized for NCH key queries, the higher will be the traffic from search engines.
Completely abandon the use of incoming links, of course, also impossible, because this factor is considered quite critical bots PS. Just do not rush to part with their own money because a significant amount of beys you can get completely free (in forums, comments, profiles, the exchange, etc.). The more that free backlinks is a free SEO promotion.
The importance of links (internal and external) with free website promotion
The promotion of the web site increases the need for linking of pages of a web resource. With a reputable Internet projects web site can gain weight (thanks to the linking of pages) is allocated for all pages, including all pages with articles that contain some low-frequency queries. On each page BlogWork.RU recommends that you allocate the same number of internal links!
It is important to remember: the more static weight of the page of your project, the better position it will occupy in the results of PS in response to the optimized keyword. Increased value of the company competent linking of pages can be explained by the fact that the pages of your project transmit static mass Yandex or Google.
In addition to the static link weight obtained with backlinks, free website promotion would also increase his trust. The trust (or credibility before the SS) the web project is a fairly necessary feature. The higher the credibility of your project, the higher position in the SERPs. With quite high trust project published publication can quickly turn out to be the TOP issue. To increase the trust of its web site primarily through links with reputable projects.
On this basis, free backlinks you will need to both increase the credibility and obtain a reference weight, and to fast website promotion. In addition, using the free links you will be able to raise another TIC, but this will happen not always in 100% of cases.
It should be noted that no matter what web site you are promoted, you better start with free methods of promotion. Then when all the free methods of SEO will be tested, simply analyze them and then make a decision about the need to use paid methods.