You should know that 75% of users judge the credibility of a company based on its website design. Of course, user-friendly and attractive web design is one of the main assets in any software project.
3 Options for Website Design Cost
It is worth mentioning that the website design cost is based on your website type, its features, and business goals. It is essential that the selection of the design should come from the chosen web technology stack. If the web project is complex, then more custom web design should be created to showcase the necessary functionality.
In the beginning, think how the website is supposed to operate, because if your website looks great, it must work well too.
Below you will read about the options to create web interfaces and the potential website design cost for each of them.
1. DIY Website Design Cost
- DIY Services: Wordpress, Wix, Shopify (for e-commerce projects), etc.
- Website design cost (included in website package): $0 - $500+
Such services as Wix, Wordpress, Shopify, or Weebly have already pre-made web design templates included in their website development pricing plans. Depending on a project type and industry, you can select a necessary design layout and configuration.
An average cost of website design for a small business is from $300 to $500. Besides web design pricing, you also receive configured hosting, web servers, and domain. DIY solutions also have additional design elements and plugins ranging from $15 to $200. Usually, you get monthly or annual invoices, which are based on the web design price list of the chosen platform.
You should remember that any website needs regular updates and support. The cost of maintenance varies from $60 to $3,500+ per year, depending on the website design package price.
It is a good idea not to use any free website design templates because they usually come along with ads, malware, functionality and bandwidth limits.
It is recommended to use DIY website builders for:
- simple, one-page websites (landings)
- web projects without scalability plans
- personal portfolio sites
- personal blogs or services
The main benefit of this option is low-cost web design and its quick setup.
On the other hand, most businesses switch from DIY sites within a few years, because of the following weak points:
- generic website design
- challenges with website consistency, updates, and maintenance
- high dependency on third-party service
- low level of website customization and flexibility
- limited scalability
- possible website freezes and slow operation
- no application of new technologies on a design layout
It is recommended to consider the website design cost and options precisely not to spend a bigger budget in the long run.
2. Website Design Pricing for Freelance Services
- Hire a freelancer: locally or on freelance platforms like Upwork, Freelancer.com, etc.
- Website design cost: $500 - $2000+
A professional web designer will help you to create a more custom web design or design your own template to fit the Wordpress website. He can also help you with branding materials like a logo, banners, etc.
You can find these specialists locally, on freelance platforms like Upwork, Freelancer.com, or on design-specific sites like Behance and Dribbble.
The cost of website design depends on the level of experience, skills, and location of a freelancer and can range approximately from $65 to $140 per hour in North America.
Remember that freelance services and outsourcing are two different things.
Learn more here. In this article you will read how to estimate the cost of website design properly and find design options for your business.