#ChannelMartechCommerce #RetailColumn Here’s how brand marketers can use immersive technology to build an effective retail experience: Several retail and fashion campaigns have leveraged immersive technologies

#ChannelMartechCommerce #LocalSearchColumn Location-based marketing: What works and what doesn’t in a campaign: Geotargeting campaigns need to manage three fundamental elements: regulation changes, a

#AFromMTT #ChannelMartechCommerce Google Cloud goes after commerce market with Cloud for Retail solutions: Lookout Amazon Web Services. Google Cloud for Retail's analytics and AI solutions include real-time

#AFromMTT #ChannelMartechCommerce Amazon’s streamlines DSP usability as it continues ad biz ramp up: Changes to the demand-side platform, available to advertisers spending more than $35K, are aimed at

#AFromMTT #ChannelMartechCommerce RichRelevance adds deep learning so new products can get recommended: The e-commerce personalization platform now generates insights from product info and other unstructured

#ChannelMarTechCommerce #RetailColumn 3 powerful ways to maximize data to grow your e-commerce business | External Link : 3 powerful ways to maximize data to grow your e-commerce business - Marketing Land