A service-focused,knowledge-sharing business platform with decentralized,crypto-enabled marketplace that facilitates purchase and sale.

Opporty’s crypto functionality is powered by Ethereum,a blockchain-distributed computing platform,which simplifies administration of commercial smart contracts and establishes their enforceability.Combining the benefits of on-demand economy and blockchain technology,Opporty introduces a crypto-powered marketplace for B2B and B2C commerce. Specifically,it enables new models of social and commercial engagement by admitting companies to a powerful community of Opporty experts,and providing opportunities to build a professional reputation through knowledge-sharing that enriches the community.Blockchain-based gamification is at the core of Opporty’s ecosystem: users can purchase and earn tokens to access a variety of services on the Opporty platform,or they may exchange tokens for fiat currency.The platform ensures the ease of purchase and sale and simplifies lead generation through the implementation of an offer/request ecosystem and support of blockchain-based Escrow procedure.

1) MISSION & VISION

Mission : Our ultimate goal is to create a productive environment — a business-focused,decentralized,self-governed community — where business owners and individual service providers engage in purchase and sale of their services and educate others by contributing content.Taking the best of two worlds (on-demand and blockchain),our mission is to make Opporty a user-friendly marketplace that allows for the digitizing of multiple small business activities and provides a risk-free environment for doing business through Escrow and blockchain-powered smart contracts.
Vision : Our vision is to revolutionize the way small businesses and individual providers request and offer services.Utilizing the power of blockchain technology,we aim to create a world where companies use secure,resilient and immutable smart contracts that rival regular transactions and payment systems offered by corporate financial institutions,and that do not rely on the state for enforcement.

2) OPPORTY MARKETPLACE

Marketplace model
As a service-focused,on-demand marketplace, Opporty fosters a business-friendly environment for small and mid-sized companies that request or offer niche-specific services (filing tax reports, registering trademarks,registering companies,preparing contracts,preparing and filing income tax returns,etc.).Users can list their services and target concrete industries in particular areas.In this sense,Opporty is similar to lead-gen platforms.Meanwhile,Opporty’s unique,blockchain-powered ecosystem allows for massive service standardization, quality protection,and cost reduction.Owing to the support of Ethereum-based strong smart contracts,Opporty admins and experts implement a secure,transparent and unbiased Escrow procedure,which entails :

Selection of services prone to standardization.
Development of standardized contract terms.
Approval by community experts.
Launch of smart contracts on Ethereum’s blockchain.

This ensures user protection and simplifies the administration of commercial contracts,which are pre-approved,standardized,and executed in code based on predefined parameters.

Opporty marketplace enables two types of service listings :

Requests/offers with individual contract terms
Requests/offers with contracts executed on the blockchain and protected by Escrow

Escrow-protected requests and offers receive priority in Opporty listings and are displayed above blockchain-free requests and offers.
Opporty’s blockchain is based on Ethereum.Therefore,Opporty coins are tokens.Users are allowed to either earn them by completing specific actions or to purchase them with fiat currency. Uses for Opporty tokens include the following :

Purchase of Opporty services.
Payment for services provided by other Opporty users.
Ordering of advertising services.
Conversion of tokens to fiat currency.

Opporty tokens are protected from devaluation by means of buybacks.Opporty will purchase a limited number of tokens,depending on profits made by the platform on a daily basis,and will reward users who earned tokens directly on the marketplace with fiat currency.

INVOISE
Opporty marketplace incorporates both security and resilience by design.Therefore,users can purchase and pay for any type of service without fear of data security breaches.However, should a user choose to sign a non-protected commercial contract and they have concerns about their credit card security,the use of invoices is allowed.The issue and exchange of invoices is not regulated by the Opporty team.

ESCROW

Escrow procedure is an integral part of Opporty’s secure,business-friendly ecosystem.Through the use of Escrow,companies and regular users who opt for smart contracts are protected from service providers who fail to fulfil contract terms.

Escrow will be introduced in two steps :

While the community of experts is limited,Opporty admins will reach out to influencers and industry gurus and encourage them to become Escrow judges.
As the Opporty platform grows,the team will empower users to become and vote for Escrow judges on their own.

3) BUSSINES MODEL

Opporty is a for-profit company,While most of Opporty’s services are provided for free,priority placement will be monetized.Although users receive a free package of requests and responses upon registration, offers are limited and are paid when they expire.Offers and responses can be earned through rewarding activities, or purchased with fiat or cryptocurrency.Opporty will draw interest from every paid service.Once two parties (vendor and client) sign a contract,Opporty will receive a fixed service fee.Smart contract-based cooperation is also remunerated with a 10% fee.The Opporty team will distribute ad space and sell ad priority placement.Users are allowed to pay for advertising with Opporty tokens or fiat.The income from services will be utilized to invest in Opporty’s development and partial cryptocurrency buybacks.The buybacks will be limited daily and used as means to encourage users to contribute to the platform,and to order/provide numerous services at Opporty.

Monetization

Advertising and promotion on the platform.
Commission from Escrow-enabled transactions.
Additional services for Contractors.

Currency

OPP Tokens may be purchased or gained as rewards on the portal by contributing activities.Token value is always backed for contractors and contributors by scheduled buybacks from these user groups.
Tokens may be spent on :

Advertising and promotion on the platform.
Additional services.
Services provided by contractors.

Tokens are also used for staking,necessary for applying to certain roles on the platform,such as Curators,Arbitrators,High Judges,etc.

Profit Distirbution
The goal of the Opporty project is to build a decentralized platform governed by a community of Experts.One of the most important instruments in realizing this goal is the sharing of profits with the community.
Our distribution is as follows:

40% - goes back to the community in the form of commissions and other rewards.
40% - goes directly into growth : as incentives to promoters, in the form of cashbacks for clients and advertising.
20% - goes to project development and Team rewards.

4) MARKET SIZE & STRATEGY

Opporty is a service-oriented marketplace and a business platform that supports cryptocurrency and smart contracts.This makes it a unique platform for doing business in competitive,overcrowded markets.Due to a unique blend of services,functionality and features,Opporty team will approach the most active and innovative companies in these markets,ensuring that they convert from the start.As a preliminary goal,Opporty will strive to position itself as a service marketplace for legal,accounting and logistics industries in dire need of access to additional sales channels.

Market size

Initially,Opporty will appeal to lawyers,accountants and logistics experts.These industries are easily accessible :

Lawyers — over 170,000 law firms and around 1,315,000 licensed attorneys operate in the niche (as of 2015).Most of them are small,one-person companies that need to access new audiences in an efficient manner.
Accountants — over 42,000 accounting firms exist (as of 2014).As a rule,accountants are individual service providers and do not work under the umbrella of large companies and corporations.Just like lawyers,they have to build their client base on a regular basis.
Logisticians — a massive industry with over 500,000 interstate truck carriers,about 10,000 freight forwarders and consolidators, and 150+ container vessel operators.

Opporty has the potential to appeal to no less than 500,000 companies in the United States alone.Some of them are employed by corporations,but those who are selfemployed or own small businesses can easily utilize the power of Opporty’s lead generation platform.

STRATEGY

To capture our share of the market,Opporty will utilize a combination of digital marketing,offline marketing, influencer marketing and PR.The digital marketing strategy is based on four pillars : content,social media,paid advertising,and SEM.By optimizing Opporty to the highest standard,the team ensures consistent growth of SERPs and traffic.To support Opporty’s organic ranking,paid ads,in-depth content,and SMM strategy will be put to use.Offline marketing efforts are focused on participation in multiple events,conferences,and meetups.Opporty will become a trusted member of established professional associations and sponsorships.The marketing department will create a networkof prospects and influencers to trigger word-of-mouth marketing.Once Opporty becomes a recognized brand,it will organize,run and sponsor its own events.Influencer marketing is a cornerstone of Opporty’s approach to marketing.The team of experts will run outreach campaigns to ensure that trusted experts in targeted niches participate in the Opporty community as Escrow judges and DAO voting members.In this way,Opporty will increase exposure and awareness,building authority and trust.PR is a valuable asset in the mix of Opporty’s marketing activities. The team of PR experts is skillful at communicating with targeted audiences through trusted sources to build mutually beneficial relationships. Opporty will advance its agenda through the media,social media,or self-produced communications by using a mixture of press releases,speech writing,pitches,blogging,guest blogging and market research.Therefore,Opporty will create positive narrative and a strong reputation.

5) PROBLEM & SOLUTION

Problem

There are certain risks in doing business online,due to high numbers of fraudulent customers and service providers,and frequent misunderstandings about contract conditions.This often leads to court trials,resulting in financial losses for both parties.

Solution

Opporty offers blockchain-powered smart contracts which are completely immutable,meaning that neither party can demand anything that was not agreed to in the smart contract.Escrow arbitrators and oracles supervise fair execution of signed agreements.The platform ensures transparency and security,creating an environment of cooperation that instills trust between parties.

6) TOKEN SALE

7)ROADMAP

The Opporty project will develop through two phases :

Phase I (Strong Vertical) : We need this centralised phase to make sure everything is working properly.We are committed to switching to phase two after one year,to make the platform more flexible and open,and to give participants more options.
General provisions : Tokens based on Ethereum,Structure is preset by the Opporty team (Chapters - Subchapters - Offers),Reputation stored in the Opporty’s database,Commission is calculated in the database and paid to the Community monthly.

8)TEAM & ADVISORS

WEBSITE : https://opporty.com/ico/

FACEBOOK : https://www.facebook.com/OpportyICO/

TWITTER : https://twitter.com/Opporty_ico

TELEGRAM : https://telegram.me/opportyico

BITCOINTALK ANN THREAD : https://bitcointalk.org/index.php?topic=2172536

BITCOINTALK BOUNTY THREAD : https://bitcointalk.org/index.php?topic=2189721.0

CREATED BY : armandatomi

Bitcointalk Profile : https://bitcointalk.org/index.php?action=profile;u=993977

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