Alternative proteins the next wave of innovation
The next wave of disruptive innovation is the sustainable movement in alternative proteins. There’s now a high consumer demand for healthy, convenient sources of protein, whether it’s in the form of pasta, shakes, chips, or even water. Millions of millennials are in search of a sustainable source of protein. Eat Bugs is the Montra of two Harvard Forbes 30 under 30 founders of sixfoods(www.chirpschips.com).
Cricket flour is now a thing!
Delicious, nutritious and sustainable cricket protein is good for the environment, offering an easy, cheap way to feed people worldwide as the planet’s population steadily climbs towards the ten billion mark. Insects are high in protein and low in carbs compared to other protein sources. You’ll find about 12.9 grams of protein per 100 grams of cricket.
Innovation in food
Consumer demands are changing as our understanding of nutrition evolves. Protein-rich foods are in particular demand, but with the meat industry responsible for greenhouse gas emissions, innovators such as Six foods are finding alternative ways to give consumers what they want, including plant-based burgers and cricket flour. This product-focused category also includes novel ingredients and supplements such as algae.