Howdy amigos!
Finished reading this one yesterday.
Here is my quick review also published on Goodreads :
Brilliant and fun read! Although the book is written with an American perspective and references (I had to check pop-tarts and other brands on Google), the concepts and experiences would probably have yielded similar results in Europe.
We are tricked into so many ways every time we eat (size, color, smells, lighting, emotions,..) because we do it mindlessly.
The good news is we can apply the mindless way of eating by switching it for the positive and then become healthier, thinner mindlessly as well : Smaller plates, see what we eat, hiding candies in a jar, putting it out of sight,... and still eat whatever we want (just in smaller portions for instance).
I actually lost a few kilos last year by applying the principles of Mindless Eating before reading the book so I can tell you that if you are on a diet the principles will work because they are all about habits and not overthink every food decision.
I hope you enjoy the book as much as I did!
You can also try audible for 30 days and listen to it for free! click here ;)