Many ask what the key to success on a platform like Hive is? A lot express how they would love the idea to "make their living off Hive". How does one go about this?
There are a lot of articles out there suggesting ways to go about this. They contain nuggets of information that is very valuable. Those suggestions could go a long way to helping one along.
However, there is a something deeper to look at. Like most things in life, it all starts with what happens in between the ears of the individual.
In this article, we will take a look at something that I feel is crucial.
Hive As A Part Time Business
What is your approach to Hive?
This is a question I will guess few took the time to consider. Yet, if we are framing this in the context of success, it is an important question.
I long stated that each Hive account is a business. Through it, one can monetize activities. Hence, we are no longer dealing with simple online engagement. Instead, we have to start applying business principles.
One of the keys is the idea of part time.
This was purposely selected. The best way to start on Hive is to do it part time. Notice I did not state "do it in one's spare time". There is a difference.
With spare time, few have this. We all have different things going on in our lives. Therefore, there is no spare time.
Also, that concept conveys the notion "I will fit it in when I can". This simply will not work if one is looking to truly monetize what is happening. One can show up to Instagram sporadically and it is no loss. Mark Zuckerberg has to take a different approach.
Approaching Hive as a part time business is the same as any other. Another way of positioning it in your mind is Hive as a part time job. More of us are familiar with the requirements of a job as compared to a business, since that is our experience.
What happens if you had a part time job? Would you show up occasionally? Of course not. If you were scheduled for 5 nights, that is exactly when you would show up.
Treating Hive in a similar fashion is the same.
Consistent Activity
This ties into to the fact that consistency is required.
Working a part time job entails showing up consistently. Those who do not tend to lose the job.
Individuals who start a part time business, perhaps working from home, do the same. They put time in daily towards building said business. There are activities which must be done regularly for any enterprise to succeed.
Do we see this with Hive?
Many do not take this approach. Their actions mirror those on traditional social media. There is nothing wrong with this if the goal is simply to be a user engaging for a few minutes here and there.
Hence why the approach is important.
Even in the Web 2.0 world, there are many on social media who operate in a different manner. They post content daily, whether it is videos or blogs. The engagement is undertaken in a manner seeking to grow their userbase. Since they are after monetization, mostly from YouTube, they treat it as such.
Consider those who make their living from content on YouTube. How often do they make videos? From those I follow, it is at least 5 times a week. Some produce videos multiple times per day.
Next, ponder those who are looking to make their living off creating content on YouTube. What is their approach? They do the same. Each day, they are providing more videos, in hopes of growing their subscriber base.
Does this mean they will make it? Most likely not. The numbers that I saw on the percentage of accounts on that platform that are monetized is dreadful. The odds are certainly stacked against someone.
One Hive it is completely different. Consider how an introduction post could result in funds flowing in the wallet a week later. People often make money right off the bat.
Of course, that is where it ends. Since most treat this like any other social media realm, their approach mirrors it.
Ownership Mindset
What is lacking is the ownership mindset.
Over the years I wrote about this being necessary for Hive in general as well as the communities to grow. People need to take ownership of the platform because, if they own coins or tokens, they have a financial stake.
Not surprisingly, this has not occurred. Why would it? If we get honest, few take ownership of their Hive account as a business. If they are not doing it at the personal level, they certainly will not expand that to the application, let alone ecosystem.
Web 3.0 introduces something completely different.
For most, it is passive like most parts of life. Buy Ethereum, as an example, and wait. There is not much one can do. Perhaps there is an application that one can utilize which will have a minor overall impact. If that is tokenized, there might be stake in that endeavor that one can build upon.
However, for the most part, Ethereum is like Home Depot. I can shop there but moving the needle much, on an individual basis, isn't going to happen.
Hive is completely different. Active users can enhance things greatly, especially since the overall activity is low. At the same time, that person can stand out with regards to name recognition over time. To get that on a Web 2.0 platform such as X or YouTube would most likely never happen.
That said, it is not going to happen on Hive if one only shows up occasionally. Out of sight, out of mind is the saying.
If your goal is eventually to make this a primary source of income, it is best to start with the mindset of Hive being a part time business. Schedule time to work on your business as opposed to leaving it to chance.