Be original…

Hello plant based foodies, wherever you are in the world!

What do you see in the photo above, on the cover? Lots of vegetables, right? We see sweet peppers, hot peppers, corn on the cob, potatoes, lima beans, tomatoes, carrots, cabbage, mushrooms, celery, onions, etc.; and now I ask you, if you had to keep only one vegetable for the rest of your lives, and the others disappear forever, which one would you keep? Attention, they must choose only one, and they must take into account that they will never or never eat the others again... difficult decision, right?, and it is difficult, because thanks to their immense variety, each of these vegetables, just like with fruits, cereals and spices, they enrich our diet and each one offers us a specific smell, colour, taste, texture and set of nutrients; each one has its own characteristics and its particular charm, making them unique and irreplaceable. We can then say that each of these foods is ORIGINAL.

Why do we make this reflection today, this simile? We do it because we are starting this month of January 2023, a new year, in which both you and us will have many opportunities to BE ORIGINAL. And when we speak in this context of ORIGINALITY, we refer to those singular, special and unique traits that characterize your recipes and publications. It is the hallmark, the DNA of your creations, which should make you feel very happy and very proud, as long as you have that touch of ORIGINALITY.

We can safely say that the vast majority of the regular members, who make up this great vegan family, are very original with their publications and recipes. From the cover, through the layout, the way of writing the text, the ingredients, the cooking techniques, the background of the photographs, the light, the angles of the photos, the crockery, the cutlery, the table linen, the way of plating... everything varies according to each creator of content, and that pleases us enormously, because it means that many of you are authentic, genuine and feel happy with your creative energy. In short, they have found their personal essence and that is GREAT.

Obviously, there are some creators who make excellent quality content, we would say EXTRAORDINARY; however, they should be a source of inspiration and become examples to follow, but NEVER should be copied. We say that they can be a source of inspiration, because if someone else can achieve high quality standards, we can all do it too, we only require practice, attention and raising our own creation goals a little more each day, demanding more from ourselves. It is not about competing, it is not about copying, but about improving ourselves; and this is very important, because remember something: Our content will remain indefinitely on the blockchain, so how nice it is to leave a particular mark that reflects each one of us as we are, without artifice, without bias, but rather in an authentic and original way!